The book sales spectrum varies widely between authors, partly due to the time and investment that individual authors are prepared to spend marketing and promoting their work; and partly due to the popularity of a writer's genre. Poetry, for instance, will generally sell less well than an exciting mystery novel or children's book, while a good fiction thriller novel might sell thousands of copies per month.

Schiel & Denver Book Publishers has authors that give interviews on national and local tv and radio stations, sell tens of thousands of copies, and generate substantive publicity for their book with the help of our unique trade catalog and professional marketing department. We also have other authors who are satisfied with selling only a few copies because they're not writing for money and may not have the time to spend launching their book, giving talks and doing interviews. As with much in life, you get out what you put in and invest.

Schiel & Denver is a book publishing services company that caters to a whole range of different writing ambitions, putting the individuality and creativity of each author as our first priority.